New digital marketing glossary is now live
A few weeks ago, I asked one of my closest friends to review my website. This guy is a hugely successful businessman but openly admits this stuff isn't really his thing.
What he does know, though, is what people really want—and unsurprisingly, it's not loads of technical jargon and fluff.
I passed with flying colors (which, as someone who consults on these things, pleased me greatly), but one thing was mentioned as missing: A glossary. A good old-fashioned glossary explaining all the weird and wonderful terms surrounding digital marketing.
Having used exactly that as part of previous client content strategies, I thought it was a fair point. So I made one. It's 100% free for you to reference whenever you need it, and you can find it here.