INSIGHTS
The Digital Debrief.
Featured article:
A billion people a month are now searching Google with AI. If you're not being cited, you're not being found.
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The 30-minute website audit: five things quietly costing you customers
Most micro-business owners haven't looked at their own website with fresh eyes in months. Meanwhile, it's been quietly underperforming. Here's a 30-minute audit you can do this afternoon, with five practical fixes most owners can implement themselves this week.
Why most SME websites fail and the simple fix nobody talks about
A small business website is a product, not a project. The build is one side of the coin. The ongoing work is the other. Most owners pay for one and wonder why they don't get the other. Here's the mental model that fixes it.
Is your business better than your marketing makes it look?
I help established businesses fix their positioning, messaging and digital presence so more of the right customers find them and choose them.